{"product_id":"woolen-handtufted-carpet-_-groove","title":"Woolen Handtufted Carpet _ Groove","description":"\u003ctable border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"100%\"\u003e\u003ctbody\u003e\u003ctr\u003e\u003ctd\u003e\u003ctable border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"100%\"\u003e\u003ctbody\u003e\u003ctr\u003e\n\u003ctd width=\"33%\"\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003eFree Shipping\u003c\/div\u003e\n\u003cdiv\u003eAll Across India\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd width=\"33%\"\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003eEasy Returns\u003c\/div\u003e\n\u003cdiv\u003eHassle-Free Policy\u003c\/div\u003e\n\u003c\/td\u003e\n\u003ctd width=\"33%\"\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003eSecure Payments\u003c\/div\u003e\n\u003cdiv\u003e100% Safe Checkout\u003c\/div\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\u003c\/tbody\u003e\u003c\/table\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/tbody\u003e\u003c\/table\u003e\n\u003cp\u003eGroove is a study in the single curve. A minimalist retro arch — two clean lines bending into a tight U-turn — sits off-centre on a soft, organic silhouette with a wavy, cloud-like edge. Mid-century calm meets modern shape. It comes in three moods: \u003cstrong\u003eIvory \u0026amp; Black\u003c\/strong\u003e, graphic and crisp; \u003cstrong\u003eLinen \u0026amp; Choco\u003c\/strong\u003e, warm and earthy; and \u003cstrong\u003eBlue\u003c\/strong\u003e, cool and quiet. A shaped statement piece that keeps things clean.\u003c\/p\u003e\n\u003ctable border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"100%\"\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd width=\"50%\"\u003e\u003ctable border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"100%\"\u003e\u003ctbody\u003e\u003ctr\u003e\u003ctd\u003e\n\u003cspan\u003eMaterial\u003c\/span\u003e\u003cspan\u003e100% Wool\u003c\/span\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\u003c\/tbody\u003e\u003c\/table\u003e\u003c\/td\u003e\n\u003ctd width=\"50%\"\u003e\u003ctable border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"100%\"\u003e\u003ctbody\u003e\u003ctr\u003e\u003ctd\u003e\n\u003cspan\u003eWeave\u003c\/span\u003e\u003cspan\u003eHand Tufted — Wool Pile\u003c\/span\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\u003c\/tbody\u003e\u003c\/table\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd width=\"50%\"\u003e\u003ctable border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"100%\"\u003e\u003ctbody\u003e\u003ctr\u003e\u003ctd\u003e\n\u003cspan\u003eShape\u003c\/span\u003e\u003cspan\u003eShaped — Organic\u003c\/span\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\u003c\/tbody\u003e\u003c\/table\u003e\u003c\/td\u003e\n\u003ctd width=\"50%\"\u003e\u003ctable border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"100%\"\u003e\u003ctbody\u003e\u003ctr\u003e\u003ctd\u003e\n\u003cspan\u003eColourways\u003c\/span\u003e\u003cspan\u003eIvory-Black \/ Linen-Choco \/ Blue\u003c\/span\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\u003c\/tbody\u003e\u003c\/table\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd width=\"50%\"\u003e\u003ctable border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"100%\"\u003e\u003ctbody\u003e\u003ctr\u003e\u003ctd\u003e\n\u003cspan\u003eOrigin\u003c\/span\u003e\u003cspan\u003eMirzapur, India\u003c\/span\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\u003c\/tbody\u003e\u003c\/table\u003e\u003c\/td\u003e\n\u003ctd width=\"50%\"\u003e\u003ctable border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"100%\"\u003e\u003ctbody\u003e\u003ctr\u003e\u003ctd\u003e\n\u003cspan\u003eDelivery Time\u003c\/span\u003e\u003cspan\u003e4 Weeks\u003c\/span\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\u003c\/tbody\u003e\u003c\/table\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd width=\"50%\"\u003e\u003ctable border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"100%\"\u003e\u003ctbody\u003e\u003ctr\u003e\u003ctd\u003e\n\u003cspan\u003eMade To Order\u003c\/span\u003e\u003cspan\u003eCrafted Per Order\u003c\/span\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\u003c\/tbody\u003e\u003c\/table\u003e\u003c\/td\u003e\n\u003ctd width=\"50%\"\u003e\u003ctable border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"100%\"\u003e\u003ctbody\u003e\u003ctr\u003e\u003ctd\u003e\n\u003cspan\u003ePile\u003c\/span\u003e\u003cspan\u003eDense Wool Pile\u003c\/span\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\u003c\/tbody\u003e\u003c\/table\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp\u003eWhy This Rug\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMinimalist retro arch — a single sweeping curve, calm and graphic\u003c\/li\u003e\n\u003cli\u003eOrganic, wavy silhouette — a shaped rug that breaks free of the rectangle\u003c\/li\u003e\n\u003cli\u003eThree colourways — crisp Ivory \u0026amp; Black, warm Linen \u0026amp; Choco, or cool Blue\u003c\/li\u003e\n\u003cli\u003eMid-century spirit with a clean, contemporary hand\u003c\/li\u003e\n\u003cli\u003e100% wool pile — naturally warm, resilient, and improving with age\u003c\/li\u003e\n\u003cli\u003eEach carpet made to order by a single artisan in Mirzapur — no two identical\u003c\/li\u003e\n\u003cli\u003e60 years of HummingHaus craft heritage from Mirzapur\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ctable border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"100%\"\u003e\u003ctbody\u003e\u003ctr\u003e\u003ctd\u003e\n\u003cp\u003eA Note On Shaped Rugs\u003c\/p\u003e\n\u003cp\u003eBecause Groove is a shaped piece, the listed sizes refer to the carpet's largest width and length — the overall footprint the design sits within. The wavy, organic edge means the actual covered area is a little softer than a true rectangle of the same size. When placing, allow the curved silhouette room to breathe; a shaped rug looks most striking when its outline is fully visible rather than tucked under furniture.\u003c\/p\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\u003c\/tbody\u003e\u003c\/table\u003e\n\u003ctable border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"100%\"\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\u003ctd\u003e\u003cp\u003eSize Guide\u003c\/p\u003e\u003c\/td\u003e\u003c\/tr\u003e\n\u003ctr\u003e\u003ctd\u003e\n\u003cp\u003eWhere will the carpet go?\u003c\/p\u003e\n\u003ctable border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"100%\"\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003cth\u003eSize\u003c\/th\u003e\n\u003cth\u003eApprox. cm\u003c\/th\u003e\n\u003cth\u003eBest For\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e3 × 5 ft\u003c\/td\u003e\n\u003ctd\u003e90 × 150\u003c\/td\u003e\n\u003ctd\u003eBedside \/ Small accent\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e4 × 6 ft\u003c\/td\u003e\n\u003ctd\u003e120 × 180\u003c\/td\u003e\n\u003ctd\u003eSmall bedroom \/ Reading corner\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e5 × 8 ft\u003c\/td\u003e\n\u003ctd\u003e150 × 240\u003c\/td\u003e\n\u003ctd\u003eMedium bedroom \/ 2-seat sofa\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e6 × 9 ft\u003c\/td\u003e\n\u003ctd\u003e180 × 270\u003c\/td\u003e\n\u003ctd\u003eLarge bedroom \/ 3-seat sofa\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e8 × 10 ft\u003c\/td\u003e\n\u003ctd\u003e240 × 300\u003c\/td\u003e\n\u003ctd\u003eLiving room statement \/ Dining for 6\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e9 × 12 ft\u003c\/td\u003e\n\u003ctd\u003e270 × 360\u003c\/td\u003e\n\u003ctd\u003eGrand living room \/ Dining for 8\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e10 × 12 ft\u003c\/td\u003e\n\u003ctd\u003e300 × 360\u003c\/td\u003e\n\u003ctd\u003eVilla \/ Statement room\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e12 × 15 ft\u003c\/td\u003e\n\u003ctd\u003e360 × 450\u003c\/td\u003e\n\u003ctd\u003eBallroom \/ Premium space\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp\u003e\u003cspan\u003e→\u003c\/span\u003e When in doubt, go one size up — a larger carpet always looks more luxurious\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e→\u003c\/span\u003e Need a custom size, shape, or palette? \u003ca href=\"mailto:humminghaus@gmail.com\"\u003eWrite to us\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003ctable border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"100%\"\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\u003ctd\u003e\u003cp\u003eCare \u0026amp; Maintenance\u003c\/p\u003e\u003c\/td\u003e\u003c\/tr\u003e\n\u003ctr\u003e\u003ctd\u003e\n\u003ctable border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"100%\"\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd width=\"50%\"\u003e\n\u003cspan\u003e→\u003c\/span\u003e Vacuum regularly (no beater bar on shaped edges)\u003c\/td\u003e\n\u003ctd width=\"50%\"\u003e\n\u003cspan\u003e→\u003c\/span\u003e No soaking or bleach\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\n\u003cspan\u003e→\u003c\/span\u003e Spot clean — cold water \u0026amp; mild soap\u003c\/td\u003e\n\u003ctd\u003e\n\u003cspan\u003e→\u003c\/span\u003e Avoid direct sunlight\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\n\u003cspan\u003e→\u003c\/span\u003e Dry immediately\u003c\/td\u003e\n\u003ctd\u003e\n\u003cspan\u003e→\u003c\/span\u003e Use reputable rug experts\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\n\u003cspan\u003e→\u003c\/span\u003e Do not pull loose ends — trim\u003c\/td\u003e\n\u003ctd\u003e\n\u003cspan\u003e→\u003c\/span\u003e Clean spills immediately\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp\u003eWool is a naturally resilient and self-cleaning fibre — it absorbs spills more slowly than synthetic rugs, giving you time to blot carefully. Some shedding in the first few weeks is completely normal and will reduce with regular vacuuming. For any queries write to us at humminghaus@gmail.com\u003c\/p\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003ctable border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"100%\"\u003e\u003ctbody\u003e\u003ctr\u003e\u003ctd\u003e\u003cp\u003eEach HummingHaus carpet is made to order by a single artisan in Mirzapur — carrying forward 60 years of family craft. Slight variations in pattern, shape, and colour are not flaws. They are the signature of a human hand.\u003c\/p\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/tbody\u003e\u003c\/table\u003e\n\u003ctable border=\"0\" cellpadding=\"0\" cellspacing=\"0\" width=\"100%\"\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\u003ctd\u003e\u003cp\u003eQuestions, Answered\u003c\/p\u003e\u003c\/td\u003e\u003c\/tr\u003e\n\u003ctr\u003e\u003ctd\u003e\n\u003cdetails\u003e\u003csummary\u003eWhat style is Groove?\u003c\/summary\u003e\u003cp\u003eGroove is a minimalist, mid-century-inspired design — a single retro arch set on a soft, organic shaped silhouette with a wavy edge. Clean and graphic, it works as a quiet statement in contemporary, Scandi, and modern interiors.\u003c\/p\u003e\u003c\/details\u003e\n\u003cdetails\u003e\u003csummary\u003eWhich colours does Groove come in?\u003c\/summary\u003e\u003cp\u003eThree colourways. Ivory \u0026amp; Black is crisp and graphic; Linen \u0026amp; Choco is warm and earthy in cream and chocolate brown; and Blue is a cool, quiet pairing of pale and steel blue. Choose your colourway at the top of the page.\u003c\/p\u003e\u003c\/details\u003e\n\u003cdetails\u003e\u003csummary\u003eWhat size rug should I choose for my living room?\u003c\/summary\u003e\u003cp\u003eFor a 3-seater sofa, the 6 × 9 ft Groove is the natural fit — large enough for the front legs of the sofa to rest on it, which anchors the seating area. For an open or larger living room where you would like the whole sofa on the rug, move up to 8 × 10 ft. When you are between two sizes, going up always looks more considered.\u003c\/p\u003e\u003c\/details\u003e\n\u003cdetails\u003e\u003csummary\u003eIs hand-tufted wool a good choice for a living room?\u003c\/summary\u003e\u003cp\u003eYes. Groove is 100% wool, a naturally resilient fibre that springs back underfoot, handles everyday wear, and softens with age. Wool also holds colour well, so the tones stay rich over years of use.\u003c\/p\u003e\u003c\/details\u003e\n\u003cdetails\u003e\u003csummary\u003eIs Groove safe for homes with kids and pets?\u003c\/summary\u003e\u003cp\u003eYes. Groove is made from 100% natural wool with no harmful chemicals, so it is a safe surface for children to play on and pets to rest on. Wool is also naturally flame-resistant and resists soiling, which makes it one of the most family-friendly fibres for a busy home.\u003c\/p\u003e\u003c\/details\u003e\n\u003cdetails\u003e\u003csummary\u003eCan I order Groove in a custom size or palette?\u003c\/summary\u003e\u003cp\u003eYes. Every Groove is made to order in Mirzapur, so the size can be adjusted to your room — and because it is a shaped piece, the silhouette and palette can be tailored too. Share your dimensions and colour preference and we will craft it to fit.\u003c\/p\u003e\u003c\/details\u003e\n\u003cdetails\u003e\u003csummary\u003eHow long will it take to arrive?\u003c\/summary\u003e\u003cp\u003eGroove is crafted per order and ships in 4 weeks. Shipping is free across India, and you will have updates from loom to door.\u003c\/p\u003e\u003c\/details\u003e\n\u003cdetails\u003e\u003csummary\u003eWhy choose a handmade rug over a machine-made one?\u003c\/summary\u003e\u003cp\u003eA handmade rug is made by a single artisan, tuft by tuft, giving it a depth of texture and a longevity machine-made rugs cannot match. Slight variations in pattern and colour are not flaws; they are the record of a human hand.\u003c\/p\u003e\u003c\/details\u003e\n\u003cp\u003eStill deciding? Write to us at shop@humminghaus.com or message us on WhatsApp, and our stylists will help you choose colourway, size, and placement.\u003c\/p\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e","brand":"HummingHaus","offers":[{"title":"Ivory Black \/ 3 X 5 FT","offer_id":50248655438072,"sku":"WHC-HAIRPIN-IVORYBLACK-3X5FT","price":15750.0,"currency_code":"INR","in_stock":true},{"title":"Ivory Black \/ 4 X 6 FT","offer_id":50248655470840,"sku":"WHC-HAIRPIN-IVORYBLACK-4X6FT","price":25200.0,"currency_code":"INR","in_stock":true},{"title":"Ivory Black \/ 5 X 8 FT","offer_id":50248655503608,"sku":"WHC-HAIRPIN-IVORYBLACK-5X8FT","price":42000.0,"currency_code":"INR","in_stock":true},{"title":"Ivory Black \/ 6 X 9 FT","offer_id":50248655536376,"sku":"WHC-HAIRPIN-IVORYBLACK-6X9FT","price":56700.0,"currency_code":"INR","in_stock":true},{"title":"Ivory Black \/ 8 X 10 FT","offer_id":50248655569144,"sku":"WHC-HAIRPIN-IVORYBLACK-8X10FT","price":84000.0,"currency_code":"INR","in_stock":true},{"title":"Ivory Black \/ 9 X 12 FT","offer_id":50248655601912,"sku":"WHC-HAIRPIN-IVORYBLACK-9X12FT","price":113400.0,"currency_code":"INR","in_stock":true},{"title":"Ivory Black \/ 10 X 12 FT","offer_id":50248655634680,"sku":"WHC-HAIRPIN-IVORYBLACK-10X12FT","price":126000.0,"currency_code":"INR","in_stock":true},{"title":"Ivory Black \/ 12 X 15 FT","offer_id":50248655667448,"sku":"WHC-HAIRPIN-IVORYBLACK-12X15FT","price":189000.0,"currency_code":"INR","in_stock":true},{"title":"Linen \u0026 Choco \/ 3 X 5 FT","offer_id":50248655700216,"sku":"WHC-HAIRPIN-LINENCHOCO-3X5FT","price":15750.0,"currency_code":"INR","in_stock":true},{"title":"Linen \u0026 Choco \/ 4 X 6 FT","offer_id":50248655732984,"sku":"WHC-HAIRPIN-LINENCHOCO-4X6FT","price":25200.0,"currency_code":"INR","in_stock":true},{"title":"Linen \u0026 Choco \/ 5 X 8 FT","offer_id":50248655765752,"sku":"WHC-HAIRPIN-LINENCHOCO-5X8FT","price":42000.0,"currency_code":"INR","in_stock":true},{"title":"Linen \u0026 Choco \/ 6 X 9 FT","offer_id":50248655798520,"sku":"WHC-HAIRPIN-LINENCHOCO-6X9FT","price":56700.0,"currency_code":"INR","in_stock":true},{"title":"Linen \u0026 Choco \/ 8 X 10 FT","offer_id":50248655831288,"sku":"WHC-HAIRPIN-LINENCHOCO-8X10FT","price":84000.0,"currency_code":"INR","in_stock":true},{"title":"Linen \u0026 Choco \/ 9 X 12 FT","offer_id":50248655864056,"sku":"WHC-HAIRPIN-LINENCHOCO-9X12FT","price":113400.0,"currency_code":"INR","in_stock":true},{"title":"Linen \u0026 Choco \/ 10 X 12 FT","offer_id":50248655896824,"sku":"WHC-HAIRPIN-LINENCHOCO-10X12FT","price":126000.0,"currency_code":"INR","in_stock":true},{"title":"Linen \u0026 Choco \/ 12 X 15 FT","offer_id":50248655929592,"sku":"WHC-HAIRPIN-LINENCHOCO-12X15FT","price":189000.0,"currency_code":"INR","in_stock":true},{"title":"Blue \/ 3 X 5 FT","offer_id":50248655962360,"sku":"WHC-HAIRPIN-BLUE-3X5FT","price":15750.0,"currency_code":"INR","in_stock":true},{"title":"Blue \/ 4 X 6 FT","offer_id":50248655995128,"sku":"WHC-HAIRPIN-BLUE-4X6FT","price":25200.0,"currency_code":"INR","in_stock":true},{"title":"Blue \/ 5 X 8 FT","offer_id":50248656027896,"sku":"WHC-HAIRPIN-BLUE-5X8FT","price":42000.0,"currency_code":"INR","in_stock":true},{"title":"Blue \/ 6 X 9 FT","offer_id":50248656060664,"sku":"WHC-HAIRPIN-BLUE-6X9FT","price":56700.0,"currency_code":"INR","in_stock":true},{"title":"Blue \/ 8 X 10 FT","offer_id":50248656093432,"sku":"WHC-HAIRPIN-BLUE-8X10FT","price":84000.0,"currency_code":"INR","in_stock":true},{"title":"Blue \/ 9 X 12 FT","offer_id":50248656126200,"sku":"WHC-HAIRPIN-BLUE-9X12FT","price":113400.0,"currency_code":"INR","in_stock":true},{"title":"Blue \/ 10 X 12 FT","offer_id":50248656158968,"sku":"WHC-HAIRPIN-BLUE-10X12FT","price":126000.0,"currency_code":"INR","in_stock":true},{"title":"Blue \/ 12 X 15 FT","offer_id":50248656191736,"sku":"WHC-HAIRPIN-BLUE-12X15FT","price":189000.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0848\/5797\/9128\/files\/White.png?v=1787884681","url":"https:\/\/kaarvarugs.shop\/products\/woolen-handtufted-carpet-_-groove","provider":"KAARVA RUGS","version":"1.0","type":"link"}